Myeongdong Fruit Mochi Prices: 11 Flavors at ₩5,000, Ice Mochi at ₩8,000
Fruit mochi at the Myeongdong street stalls costs ₩5,000 each, and there are 11 flavors: blueberry, peach, mango, cherry, Shine Muscat, kiwi, banana, tangerine, melon, strawberry, and pineapple. The chilled ice mochi comes in five flavors — strawberry, green tea, chocolate, vanilla, and mango — at ₩8,000 each, and the same stall sells Dubai chewy cookies for ₩8,000. Everything here is what I saw and ate myself, as someone who commutes to a cafe in Myeongdong every day.
What exactly is Myeongdong fruit mochi?
Mochi is, put simply, a kind of rice cake. It's sticky rice pounded until soft into a chewy dough — in Korea the same family of food is called tteok.
Myeongdong fruit mochi puts a whole piece of fresh fruit inside that dough. The point of it is the moment you bite down: the juice bursts out along with the chew.
Each one is about the size of a small pebble, small enough to go in your mouth in one go. One or two bites and it's gone, so it's easy to eat while walking.
As you can see in the photo, the packaging and the quality of the food are both excellent. That's a big part of why Myeongdong fruit mochi is far more popular with women than with men. So what does it actually cost, and how many flavors are there?
How much is fruit mochi in Myeongdong, and how many flavors are there?
Every flavor of Myeongdong fruit mochi is the same price. Here it is in one table.
| Item | Flavors | Price |
|---|---|---|
| Fruit mochi (11 kinds) | Blueberry, peach, mango, cherry, Shine Muscat, kiwi, banana, tangerine, melon, strawberry, pineapple | ₩5,000 |
| Ice mochi (5 kinds) | Strawberry, green tea, chocolate, vanilla, mango | ₩8,000 |
| Dubai chewy cookie | DUBAI CHEWY COOKIE | ₩8,000 |
All 11 fruit mochi flavors are a flat ₩5,000. Strawberry doesn't cost more, and banana doesn't cost less.
Each mochi on the counter has its own flavor name card, so you can pick one from the picture and the English label alone without knowing any Korean. One tip: a cut-open sample sits next to each flavor, so the fastest way to choose is to look at the cross-section and see which fruit is inside.
For payment, cash and bank transfer both work, and credit cards and Alipay are accepted as well — but most tourists I've watched hand over cash they brought with them. My advice is to stop at a currency exchange before you hit the Myeongdong street food area and have some cash ready. You pay faster, and you get your food faster.
So what makes the ₩8,000 ice mochi different?
What flavors does ice mochi come in, and how is it different from fruit mochi?
The biggest difference is the texture — ice mochi is cold and springy rather than juicy. There are five flavors: strawberry, green tea, chocolate, vanilla, and mango.
All five cost ₩8,000, which is ₩3,000 more than a fruit mochi.
The menu board lists all five flavors in Korean and English side by side. Here's what they were actually like, from the ones I bought myself.
In summer, should you get fruit mochi or ice mochi?
In hot weather I'd go with the ice mochi. After sweating my way around with a camera, the difference was obvious the moment I bit into one.
I bought two: vanilla and strawberry, the flavors I tend to like anyway. The vanilla one opens with that sweet vanilla scent and then the moist, chewy mochi follows — it took the edge off the fatigue from a morning of shooting photos.
The strawberry ice mochi hits you with the pastel color first. Then one bite fills your mouth with sweet-tart strawberry, and my thought was that this one will be a much bigger hit with women than with men.
Fruit mochi is good too, of course. But if you're visiting Korea in summer, the ice mochi is worth trying at least once. And there's one more thing at this stall besides mochi.
Can you buy Dubai chewy cookies in Myeongdong too?
Yes — the same stall sells the Dubai chewy cookie (DUBAI CHEWY COOKIE) for ₩8,000.
The Dubai chewy cookie has been hugely popular in Korea this year, in 2026. It's made with ingredients brought in directly from Dubai, so the quality is high and the taste follows.
The sign sits right next to the mochi display, so plenty of people grab one while they're picking out their mochi. Here are the questions I get asked most often.
Frequently Asked Questions
How much does fruit mochi cost in Myeongdong?
Myeongdong fruit mochi is ₩5,000 each. All 11 flavors — blueberry, peach, mango, cherry, Shine Muscat, kiwi, banana, tangerine, melon, strawberry, and pineapple — are the same price. The flavor you pick doesn't change what you pay.
How many ice mochi flavors are there, and what do they cost?
Ice mochi is ₩8,000 each and comes in five flavors: strawberry, green tea, chocolate, vanilla, and mango. It's ₩3,000 more than fruit mochi, but the cold, springy texture suits hot weather.
What is mochi?
Mochi is a kind of rice cake — sticky rice pounded until soft into a chewy dough. Myeongdong fruit mochi has fresh fruit inside, so the juice spreads as you chew. Each one is about the size of a small pebble, easy to eat in one bite.
Which mochi should I pick if I'm in Myeongdong in summer?
Go with the ice mochi in hot weather. The cold, chewy texture genuinely helps when you've been walking all day. Fruit mochi is good as well, but for summer specifically the ₩8,000 ice mochi is the more satisfying pick.
Does this stall sell anything besides mochi?
It also sells the Dubai chewy cookie (DUBAI CHEWY COOKIE) for ₩8,000. It's been a big hit in Korea in 2026, and it's made with ingredients brought in directly from Dubai.
What Myeongdong street food should you try next?
Myeongdong fruit mochi ranks among the most famous street foods in the neighborhood. ₩5,000 for a one-bite dessert and ₩8,000 for a cold ice mochi is enough snacking to carry you through a full loop of Myeongdong.
There's still plenty of street food in Myeongdong that people line up for. In the next post I'll keep going with the real prices of other Myeongdong street food menus. Which Myeongdong street food are you most curious about?
