Myeongdong Cube Marshmallow Ice Cream: ₩8,000, and Every Price on the Official Board
At this Myeongdong street stall, one cube marshmallow ice cream costs ₩8,000, the matcha marshmallow ice cream is ₩10,000, and the Sangha Organic Farm soft serve is ₩5,000. Those same prices appear twice: on the stall's own menu boards, and on the official price board posted by the Jung-gu District Office, so you can check them from two places before you order. The stall takes cash, bank transfer, and credit cards, and you can hand your finished stick or cup straight back to them.
What does this Myeongdong ice cream stall sell?
Two things, really. Organic soft serve pulled fresh from the machine, and cube marshmallow ice cream handed to you on a stick.
The cube marshmallow ice cream is a square marshmallow with ice cream inside it. It comes in vanilla, strawberry, and chocolate, and matcha sits on its own separate board. Matcha had a big year in Korea. Everything from drinks to ice cream launched in a matcha version.
The matcha version is made with very finely ground tea leaves, so the flavor lands heavier than a standard green tea ice cream. It also costs ₩2,000 more than the other marshmallow flavors, at ₩10,000.
On the soft serve side, the board says it is made with Sangha Organic Farm milk and Maeil milk, and carries a Maeil official dealer mark. Three options: milk, black sesame, and mix (milk plus black sesame).
That board prints the flavor names in English and Chinese as well as Korean: 밀크 (Milk / 牛奶), 반반 (Mix / 各一半), 흑임자 (Black sesame / 黑芝麻).
Black sesame is the popular one, with the deep nutty flavor of the seeds carrying a bit of sweetness on top. The color is jet black, though, and kids tend to either love it or refuse it.
So here is what each of those actually costs, copied straight off the boards.
How much does marshmallow ice cream cost in Myeongdong?
You can verify the price in two places. One is the stall's own menu board. The other is the official price board posted by the Jung-gu District Office, the local government office covering the Myeongdong area.
The district board lists two lines: organic ice cream ₩5,000 and marshmallow ice cream ₩8,000. Below is the full menu, combining that board with the stall's own signage.
| Menu | Price | Served as |
|---|---|---|
| Organic milk soft serve | ₩5,000 | Cone |
| Organic black sesame soft serve | ₩5,000 | Cone |
| Organic mix soft serve (milk + black sesame) | ₩5,000 | Cone |
| Vanilla cube marshmallow ice cream | ₩8,000 | On a stick |
| Chocolate cube marshmallow ice cream | ₩8,000 | On a stick |
| Strawberry cube marshmallow ice cream | ₩8,000 | On a stick |
| Matcha marshmallow ice cream | ₩10,000 | On a stick |
Every price above is per single item. The soft serve board reads "1 EA 5000," and the matcha board reads "1EA ₩10000."
One thing worth flagging: the ₩10,000 matcha marshmallow is not listed separately on the Jung-gu District price board. It appears only on the stall's own sign. Give the stall board one more look before you pick that one.
Can you pay by card at a Myeongdong street stall?
At this one, yes. It accepts cash, bank transfer, and credit cards.
For transfers, a notice with a KB Kookmin Bank account number is posted above the counter. Some customers use that when pulling out a card is awkward.
Worth knowing: there is no tipping culture in Korea. You never have to stand there wondering whether something extra is expected. You pay the number on the board and that is the whole transaction.
What does the ice cream look like when you get it?
It depends on what you order. The organic soft serve is pulled straight from the machine at the stall and swirled onto a cone in front of you.
The cube marshmallow ice cream comes on a stick. You hold it in one hand and eat it without getting anything on your fingers.
Life-size display models of both the soft serve and the marshmallow cubes sit right on the counter. Even with no shared language, you can see exactly what shape your order will arrive in.
The counter is laid with artificial grass, and a few Iron Man figures are propped up on top of it. They stand out from a distance, which makes the stall easy to spot again.
Then you finish it, and you are holding a stick or a cup. In Myeongdong, that is quietly the awkward part.
Where do you throw away the stick and cup?
You hand them back to the stall. Printed at the bottom of the Jung-gu District price board is the line "We'll throw your trash away for you."
The same message appears in English (You can leave your garbage with us.), Japanese (ゴミをお預かりします), and Chinese (我们帮您扔垃圾). A separate multilingual notice with the same meaning is posted on the stall counter itself.
So no wandering the Myeongdong alleys hunting for a bin. Finish, hand it over, done.
What is the organic mix soft serve actually like?
I bought the mix (milk plus black sesame) for ₩5,000 in cash. Full black sesame felt like a lot to commit to, and plain milk felt like it would be boring, so the mix was the compromise.
It came swirled onto a cone exactly as pictured on the board. I had been walking around shooting photos in the heat, and the first bite was pure relief.
The flavor is soft milk and the nutty depth of black sesame sitting next to each other without fighting. I had wondered whether the sesame would read as strange, but a child could eat this comfortably.
I expected it to melt down my hand in the summer heat, but it held up longer than I thought. Nobody enjoys watching an ice cream run down their fingers. Eating it while walking was no trouble.
Frequently asked questions
How much is cube marshmallow ice cream in Myeongdong?
It is ₩8,000 for one. Vanilla, strawberry, and chocolate are all the same price. Only the matcha marshmallow ice cream is priced separately, at ₩10,000. The organic soft serve is ₩5,000 per cone regardless of flavor.
Can I use a credit card at this Myeongdong stall?
Yes. This stall takes cash, bank transfer, and credit cards. The KB Kookmin Bank account number for transfers is printed on the notice above the counter. Korea has no tipping culture, so you pay only the listed price.
How is the ice cream served?
The organic soft serve is pulled from the machine and swirled onto a cone. The cube marshmallow ice cream is a square marshmallow served on a stick. Life-size display models sit on the counter, so you can see each format before choosing.
What do I do with the trash afterward?
Leave it with the stall. The bottom of the Jung-gu District price board says "We'll throw your trash away for you" in Korean, English, Japanese, and Chinese. You do not need to find a bin in the Myeongdong alleys.
What does black sesame ice cream taste like?
Deep and nutty from the black sesame seeds, with sweetness layered over it. The color is jet black, which divides opinion among younger children. If it sounds unfamiliar, the ₩5,000 mix with milk is an easier place to start.
Myeongdong street food: what should you try next?
Myeongdong stalls sell different things street by street, and they post their prices in slightly different ways. If you want to know what other stalls actually charge and how to order from them, the rest of the StreetFood category covers that.
